The ANES Guide to Public Opinion and Electoral Behavior

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Watched Campaign on TV 1952-2012
PERCENT AMONG DEMOGRAPHIC GROUPS WHO RESPONDED :      'Yes'


  % OF GROUP: '52 '54 '56 '58 '60 '62 '64 '66 '68 '70 '72 '74 '76 '78 '80 '82 '84 '86 '88 '90 '92 '94 '96 '98 '00 '02 '04 '08 '12
Males 54 ** 76 ** 87 ** 88 ** 90 ** 90 59 91 70 85 77 86 78 ** 65 91 ** 78 ** 83 68 86 85 77
Females 49 ** 72 ** 86 ** 90 ** 89 ** 87 52 87 69 86 75 86 73 ** 62 87 ** 71 ** 80 57 86 86 75
  '52 '54 '56 '58 '60 '62 '64 '66 '68 '70 '72 '74 '76 '78 '80 '82 '84 '86 '88 '90 '92 '94 '96 '98 '00 '02 '04 '08 '12
Whites non-Hispanic 54 ** 76 ** 89 ** 90 ** 90 ** 88 55 90 70 87 76 87 76 ** 63 90 ** 75 ** 81 60 86 84 75
Black non-Hispanic 26 ** 52 ** 64 ** 86 ** 86 ** 92 60 84 70 82 79 83 77 ** 72 85 ** 74 ** 84 65 86 91 84
Hispanic ** ** ** ** ** ** ** ** 71 ** 83 16 79 56 75 69 82 70 ** 58 82 ** 69 ** 80 71 85 88 74
Race oth/mult non-Hisp ** ** ** ** ** ** ** ** 100 ** 100 53 86 58 82 55 80 58 ** 62 90 ** 63 ** 81 75 82 90 73
  '52 '54 '56 '58 '60 '62 '64 '66 '68 '70 '72 '74 '76 '78 '80 '82 '84 '86 '88 '90 '92 '94 '96 '98 '00 '02 '04 '08 '12
Grade Sch./Some High Sch. 37 ** 60 ** 79 ** 84 ** 86 ** 83 49 83 69 80 73 83 76 ** 70 84 ** 72 ** 75 66 77 82 64
High School Diploma 62 ** 79 ** 89 ** 92 ** 89 ** 88 52 87 68 84 76 83 70 ** 61 86 ** 70 ** 77 56 83 82 74
Some College, no Degree 55 ** 82 ** 93 ** 89 ** 94 ** 89 63 92 72 88 75 89 79 ** 62 91 ** 77 ** 84 64 85 88 76
College Degree/ Post-grad 63 ** 84 ** 92 ** 85 ** 92 ** 95 63 97 70 92 80 92 82 ** 67 93 ** 80 ** 88 69 94 89 79
  '52 '54 '56 '58 '60 '62 '64 '66 '68 '70 '72 '74 '76 '78 '80 '82 '84 '86 '88 '90 '92 '94 '96 '98 '00 '02 '04 '08 '12
Income 0-16 Percentile 22 ** 44 ** 67 ** 80 ** 83 ** 81 59 81 66 81 75 80 71 ** 64 85 ** 74 ** 77 ** 82 81 73
Income 17-33 Percentile 39 ** 70 ** 77 ** 91 ** 89 ** 90 51 87 75 80 75 86 75 ** 65 87 ** 70 ** 79 ** 82 91 76
Income 34-67 Percentile 53 ** 79 ** 92 ** 94 ** 92 ** 87 51 90 68 88 74 87 73 ** 59 90 ** 71 ** 80 ** 86 83 76
Income 68-95 Percentile 69 ** 85 ** 94 ** 89 ** 90 ** 93 61 92 68 90 79 88 80 ** 65 91 ** 79 ** 84 ** 89 91 78
Income 96-100 Percentile 71 ** 90 ** 99 ** 90 ** 88 ** 94 68 94 76 96 82 95 84 ** 73 94 ** 83 ** 96 ** 94 89 80
  '52 '54 '56 '58 '60 '62 '64 '66 '68 '70 '72 '74 '76 '78 '80 '82 '84 '86 '88 '90 '92 '94 '96 '98 '00 '02 '04 '08 '12
Professionals 64 ** 84 ** 96 ** 87 ** 89 ** 94 67 94 73 89 79 90 81 ** 70 92 ** 83 ** 85 ** 92 ** **
White Collar 64 ** 83 ** 83 ** 93 ** 87 ** 86 58 91 72 90 73 87 78 ** 62 89 ** 69 ** 82 ** 84 ** **
Blue Collar 59 ** 71 ** 84 ** 87 ** 89 ** 87 51 88 66 82 76 84 72 ** 61 87 ** 72 ** 79 ** 80 ** **
Unskilled 32 ** 60 ** 79 ** 84 ** 85 ** 94 30 72 71 88 72 82 64 ** 56 86 ** 54 ** 86 ** 80 ** **
Farmers 24 ** 55 ** 78 ** 85 ** 91 ** 84 68 83 64 79 70 86 77 ** 63 86 ** 64 ** 64 ** 85 ** **
Housewives 50 ** 74 ** 88 ** 92 ** 91 ** 87 49 87 70 87 77 86 71 ** 65 90 ** 70 ** 77 ** 92 ** **
  '52 '54 '56 '58 '60 '62 '64 '66 '68 '70 '72 '74 '76 '78 '80 '82 '84 '86 '88 '90 '92 '94 '96 '98 '00 '02 '04 '08 '12
Union Households 65 ** 79 ** 90 ** 92 ** 89 ** 87 52 88 70 85 78 88 79 ** 60 86 ** 75 ** 81 50 83 82 77
Non-Union Households 46 ** 72 ** 86 ** 88 ** 89 ** 89 56 89 69 86 76 86 74 ** 64 89 ** 74 ** 82 65 87 86 76
  '52 '54 '56 '58 '60 '62 '64 '66 '68 '70 '72 '74 '76 '78 '80 '82 '84 '86 '88 '90 '92 '94 '96 '98 '00 '02 '04 '08 '12
South 20 ** 66 ** 86 ** 90 ** 92 ** 89 56 88 72 88 80 88 76 ** 65 88 ** 76 ** 81 66 85 88 77
Nonsouth 61 ** 76 ** 87 ** 89 ** 88 ** 88 55 89 68 85 75 85 75 ** 63 89 ** 74 ** 82 60 87 85 75
  '52 '54 '56 '58 '60 '62 '64 '66 '68 '70 '72 '74 '76 '78 '80 '82 '84 '86 '88 '90 '92 '94 '96 '98 '00 '02 '04 '08 '12
Born 1991 or later ** ** ** ** ** ** ** ** ** ** ** ** ** ** ** ** ** ** ** ** ** ** ** ** ** ** ** ** 67
Born 1975-1990 ** ** ** ** ** ** ** ** ** ** ** ** ** ** ** ** ** ** ** ** 85 ** 67 ** 76 51 83 80 68
Born 1959-1974 ** ** ** ** ** ** ** ** ** ** ** ** ** 51 78 60 80 64 ** 51 85 ** 65 ** 79 54 83 86 75
Born 1943-1958 ** ** ** ** ** ** 100 ** 86 ** 88 47 87 60 83 73 85 72 ** 61 89 ** 75 ** 82 65 87 88 81
Born 1927-1942 50 ** 75 ** 89 ** 89 ** 90 ** 88 53 91 72 88 77 88 80 ** 72 92 ** 83 ** 89 79 91 94 90
Born 1911-1926 57 ** 78 ** 91 ** 91 ** 92 ** 90 59 90 80 89 85 89 85 ** 80 92 ** 89 ** 88 83 96 81 90
Born 1895-1910 54 ** 75 ** 86 ** 88 ** 89 ** 91 65 90 80 88 83 93 89 ** 72 89 ** 75 ** 64 76 ** ** **
Born before 1895 38 ** 61 ** 75 ** 86 ** 81 ** 73 64 81 69 100 88 100 0 ** ** ** ** ** ** ** ** ** ** **
  '52 '54 '56 '58 '60 '62 '64 '66 '68 '70 '72 '74 '76 '78 '80 '82 '84 '86 '88 '90 '92 '94 '96 '98 '00 '02 '04 '08 '12
Democrats (incl leaners) 50 ** 74 ** 86 ** 90 ** 90 ** 88 56 90 69 85 79 87 78 ** 67 91 ** 75 ** 84 63 87 88 80
Independents 59 ** 79 ** 85 ** 79 ** 87 ** 84 40 85 61 78 52 76 59 ** 49 76 ** 56 ** 67 38 76 64 61
Republicans (incl leaners) 56 ** 77 ** 89 ** 91 ** 90 ** 90 62 90 74 90 81 87 79 ** 63 90 ** 78 ** 84 66 87 91 77
  '52 '54 '56 '58 '60 '62 '64 '66 '68 '70 '72 '74 '76 '78 '80 '82 '84 '86 '88 '90 '92 '94 '96 '98 '00 '02 '04 '08 '12
Liberals ** ** ** ** ** ** ** ** ** ** 93 55 92 71 88 78 88 77 ** 68 93 ** 74 ** 84 61 89 88 80
Moderates ** ** ** ** ** ** ** ** ** ** 88 62 91 71 91 78 85 75 ** 62 91 ** 73 ** 81 66 86 87 71
Conservatives ** ** ** ** ** ** ** ** ** ** 90 65 92 75 89 82 90 82 ** 70 91 ** 82 ** 87 70 90 89 79

    ___   (underline) indicates 50 or fewer total respondents within group
    **     indicates question not asked or no cases within group
          2008 NOTE: open-ended coding of occupation is not yet complete.
....................

Table 6D.1.2
Source: The American National Election Studies
Link to the ASCII text version of this table
NOTE: variable used for race grouping has changed. See Table 1A.3

(Table generated: 26OCT15)