Table 7A.1
Average Feelings Toward Presidential Candidates  1952-2004


                           '52  '54  '56  '58  '60  '62  '64  '66  '68  '70  '72  '74  '76  '78  '80  '82  '84  '86  '88  '90  '92  '94  '96  '98  '00  '02  '04 
 
     Democratic Candidate   .5   **    0   **   .4   **    1   **  -.1   **  -.6   **   .3   **  -.4   **    0   **    0   **   .4   **   .2   **   .2   **    0
     Republican Candidate    1   **  1.2   **   .9   **  -.7   **   .4   **   .5   **   .1   **  -.2   **    0   **   .1   **  -.6   **  -.2   **    0   **  -.3
  Net Pro Dem. - Pro Rep.  -.5   ** -1.2   **  -.4   **  1.7   **  -.5   ** -1.2   **   .2   **  -.2   **    0   **  -.1   **    1   **   .4   **   .2   **   .3


     Source:  The National Election Studies
     
     2008 NOTE: Open-ended text has not yet been coded for 2008; a revision of open-end master codes was initiated as part of the 2008 study.     
     

     "Now I'd like to ask you about the good and bad points of the two
     candidates for President. Is there anything in particular about
     {Democratic presidential candidate} that might make you want to vote
     for him? What is that? Anything else?"
     "Is there anything in particular about {Democratic presidential
     candidate} that might make you want to vote against him? What is that?
     Anything else?"
     "Is there anything in particular about {Republican presidential
     candidate} that might make you want to vote for him? What is that?
     Anything else?"
     "Is there anything in particular about {Republican presidential
     candidate} that might make you want to vote against him? What is that?
     Anything else?"
     

     Affect (feelings) toward the Democratic presidential candidate is the
     number of Democratic presidential candidate 'likes' minus the number of
     Democratic presidential candidate 'dislikes.'
     Affect (feelings) toward the Republican presidential candidate is the
     number of Republican presidential candidate 'likes' minus the number of
     Republican presidential candidate 'dislikes.'
     The Net affect (Pro Dem. - Pro Rep.) toward presidential candidates is
     the difference between two sums: the sum of Democratic candidate
     'likes' and Republican candidate 'dislikes' MINUS the sum of Democratic
     candidate 'dislikes' and Republican candidate 'likes.'
       
     This represents variables VCF0403,VCF0407,VCF0409 in the NES Cumulative Data File dataset.
     Consult the Cumulative Data File codebook for complete question text and annotation.
     Weight variable VCF0009a was used to produce this table.

Table generated:  13AUG10